Archive for November, 2009

making a money producing website – think traditional

Monday, November 30th, 2009

your aspiration when creating your website may be to be an internet marketer at the helm of your endeavors on the wide web.

web site accessibility and web standards — get more visitors and make more money

Monday, November 30th, 2009

most website commissioners are not interested in web standards or web accessibility – that is clear from the results of drc research carried out in the uk in 2004. the research highlighted the appalling lack of accessibility of most uk web sites – with 81% labelled by researchers as ‘impossible’ to use by many disabled people.

so if you are a web developer , don’t waste your time trying to get clients excited by your ethical approach. instead just get on with the job of creating accessible standards based websites — and tell them you use development methods that will help them attract more visitors — and help them make more money.

use web standards — money can be saved and money can be made

pages built using web standards tend to be smaller and they tend to load quicker. this leads to the first and most obvious saving — lower bandwidth costs.

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what is not so obvious , however , is that faster loading pages can also generate additional traffic and revenue. for example , when multimap.com redesigned their site using web standards they estimated they saved 40 , 000 gb of bandwidth per year — but they also found that their advertising revenues increased. the quicker loading pages encouraged people to spend more time on the site – and consequently advertising revenues went up.

accessible websites make more money

julie howell , digital policy development officer at the rnib , talking about one of tesco’s websites — a website designed to provide easier access for blind and visually impaired people ,

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“many fully-sighted people find tesco

how to set up an ftp site in 6 easy steps!

Monday, November 30th, 2009

an ftp site is an online file storage location that enables users to upload files onto a secure server and share them over the internet.

ftp or file transfer protocol is the single most widely used file transfer and sharing program worldwide. an ftp site is simply an online storage location where users can quickly and securely upload , download , store , and share any type and size files they like.

the files can be software , movies , drawings , designs , pictures , etc. in addition , the account holder has the ability to create folders , add users , and control all access privileges to the site and its contents.

why have an ftp site?

beyond being so widely used and accepted , ftp is extremely secure. some ftp hosting sites provide hipaa level security , which means information as personal and confidential as patient medical files are safe and secure.

in addition , users can upload an unlimited amount of files regardless of their size. this is particularly helpful if an individual or business owner needs to share large files with others. it also provides a secure location to store files , freeing up valuable memory space on your computer and your customers’. so how do you set up an ftp site?

6 easy steps to set up your ftp site:

step one. find an ftp hosting service that meets your needs. this is important because not all ftp online file sharing services are created equal. when comparing options be sure to look for:

  • file size limits. look for a site that offers an option that meets your needs. for example a large business may need 11gb of storage and you only need 2gb , you certainly don’t want to have to pay for the 11gb the larger company needs. make sure your service offers an option that meets your needs.
  • price. like file size limits , look for a pricing system that meets your budget needs. as your needs grow , you can increase your online storage limits.
  • compatibility with ftp software if you’re going to be using external software. many ftp sites require ftp software compatibility. this is fine if you’re both comfortable using the software and your service is compatible with it. however , some offer free web based software so all you have to do is logon and start sharing files. no software installs are required.
  • security. look for an ftp hosting site that gives you the security you need. if you’re exchanging confidential information , proprietary information , or are working on behalf of a client who needs confidentiality , then security is extremely important. not all hosting sites are created equal. look for one that takes security seriously.
  • customer service. when you’re dealing with any business , customer service is important. however it is particularly important when you’re storing and sharing information. you need customer service that is responsive and available.
  • step two. create an account. designate administrative users and users who have access to specific folders. create passwords and logon information for users. access can be expanded later so it is fine to limit access in the beginning. be sure to make note of passwords and user account information so you can keep track of who has access to what. the better services out there will provide you with a list of your users and folders so you can visually see who has access to which folder.

    step three. create folders. remember to name them appropriately so you will be able to quickly and easily recognize your respective clients folders. directories and sub-directories can be created to make online storage organized and efficient.

    step four. add your users and assign them to their specific folder. for example , if you’re working with a business partner on a new business , a folder can be created with the business name. in the folder you could store marketing strategies , contracts and agreements , research , business plans and even profit and loss projections. the folder can be assigned and secured so that it can be accessed only by yourself and your business partner. as the systems administrator you will have full access to all the folders you create. the users you create will only be able to access the folder you assign to them.

    step five. upload & download files. uploading & downloading files can be handled a number of ways. the easiest , if it is available , is to simply use the free web based software provided by the ftp service provider. this process is as simple as clicking a button that says “upload my files” and clicking on the appropriate file. if however you’d prefer to use an ftp client software program like cuteftp , filezilla , ftp voyager , smart ftp , ipswitch , or fetch , then you’ll need to follow the instructions of the specific software. most ftp client software is easy to use and function the same basic way. the other option is to download files with your web browser. there are limitations on file size but this is also a fairly straight forward cut and paste option.

    step six. log off. yep , that’s it. setting up an ftp hosting site is really easy when you have the right provider. with some providers , customization is an option too. users can customize their site so their business logo and company name appear when users log onto the account.

    ftp hosting is one of the simplest , easiest , and most cost effective means of sharing large files in a secure and easily accessible manner.

    If you would like to try our ftp site hosting service for 31-days , free of charge , please visit us at http://www.ftpfast.com.

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    How to Build a Database Driven Web Site

    Monday, November 30th, 2009

    If you ever want to create a state directory, article

    directory, dating site or link directory, you need to know about

    creating database driven web sites. This may seem like a

    daunting task at first, if you have never done it, however

    I was in the same boat as you. It is not as difficult as

    you think.

    Benefits of building database driven web sites

    -Store vast amounts of information about your products or

    services.

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    -Efficient data sorting and retrieval

    -Complex queries and statistical analysis performed relatively

    easily

    -Separate site design from site’s content

    -Create new pages on the fly without manually creating or

    editing new web pages

    -Makes it easy for client to post content, update records

    without the need to know html or rely on a web developer.

    -Advanced search capabilities

    -Attract repeat visitors with fresh and constantly updated content.

    -Update site information online without the need to upload web

    pages.

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    -Site maintenance greatly reduced.

    -Enhance web interactivity

    Requirements

    MySQL – to retrieve information from a database, you first

    need to have a database. That’s where MySQL comes in.

    MySQL is a relational database management system,

    or RDBMS. It’s a software package that is very good at

    organizing and managing large amounts of information.

    MySQL also makes that information readily accessible

    by using a server-side scripting language like PHP.

    PHP – this is a server-side scripting language. With PHP

    installed, your Web server will be able to read a new file

    (called a “PHP script”) that can retrieve information instantly

    from a database and insert it into a web page before sending

    it to the browser that requested it. PHP is completely free to

    download and use.

    Check with your current Web host. Make sure they have

    already installed MySQL and PHP on your Web server.

    Most web hosting companies already have it installed.

    If not find a web host that provides this service.

    Steps to building a database driven web site:

    You will be building a link directory site using a mySQL

    database and the WSN Links Script (a PHP script). Here’s an

    example of the “Colorado Business Directory Site” that was

    built, based on following the 7 steps below:

    http://www.hereiscolorado.com

    1. Check that your web host has PHP 4.10+ (or PHP 5) and

    MySQL 3+ installed on the server.

    2. To create the mySQL database on the web server:

    -login to the cpanel of your server ie domainname/cpanel

    with your user name and password.

    -click on ‘MySQL Databases’ icon.

    -enter database name

    -click ‘add db’

    -click on ‘go back’

    -under ‘Users’ enter user name and password for database

    -click ‘add user’

    -click on ‘go back’

    -click on ‘add user to database’

    You should now get the reply that your database

    installation was successful.

    3. Download the PHP script files to your desktop at:

    WSN links – http://www.isitebuild.com/cgi-bin/a/t.cgi?wsnlinks

    4. Extract files from the ZIP folder and save them

    to a folder on your computer.

    5. Upload all the extracted files to your hosting space

    6. Set the correct permissions for your files.

    7. To complete the installation and to customize the

    script, read the manual at:

    http://www.isitebuild.com/cgi-bin/a/t.cgi?wsnlinks

    You can continue to customize or edit your site online by

    accessing the admin panel within your web site.

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    Adding, sorting, retrieving, searching data, creating new

    pages, links etc can now easily be accomplished.

    Congratulations!… you successfully have built yourself a

    database driven web site.

    Dhruv Majumdar

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    Essential Points Not to Be Missed While Having Online Store

    Saturday, November 28th, 2009

    One of the significant aspects that emerged out of internet is that of Ecommerce. It is a primary medium for the people to interchange products and services on the spur of the moment. It is the easiest way of doing business as there are no barriers of time, space and distance. The business can be done at anytime and anywhere by simply logging on to the internet and the required website.

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    Ecommerce has more of benefits than disadvantages and therefore, many businessmen think to get started with ecommerce. However, it is not that smooth to enter the path of the online store. If you are not clear with the concepts and principles of Ecommerce, then you might have to kiss the failure instead success. Therefore, it is always beneficial to first acquaint yourself well with the concepts of Ecommerce. Knowledge of Ecommerce software products, Ecommerce web design and development is a must. Here are some of the basic steps that are included in becoming Ecommerce enabled. These are:

    Optimize Images For the Web Development

    Saturday, November 28th, 2009

    Creating graphics and posting images for your site is one fun thing to do in web development. Nothing makes your site stand out better than some great images. Graphics and images can be used for entertainment, professionalism or a visual queue. A graphic designed properly can change your visitor’s outlook and/or decision for your site. It is important to you have images ready and optimized for your website.

    Optimize Your Images

    One thing to remember when creating graphics and images for your site is to optimize. What do you mean optimize? Optimize is a way to compress data to make your file size smaller. One way optimize works is that it will read through all the color of the image and use other color combination to make similar colors. This will then discard some colors that will not be needed for the particular image. But there is a down side to optimizing. You will lose quality in your graphic and/or images.

    Quality vs. Size

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    When optimizing your images watch the quality compared to size. You want the smallest size possible for your site, making your site load faster. This will make it easier for your visitors and search engine bots. If you image or graphic becomes too distorted, raise your file size. You don’t want a pixelated image on your site. You want your images to look good and professional. You just need to find a balance between having a clean professional picture and having a decent small file size.

    Image Optimization Tools

    Adobe Photoshop has put this into consideration in some of their new application versions. You can now do a File > Save for the Web Options and Adobe Photoshop has a pre-built optimizing process that is very good. You can choose what file type to save in and how much to compression and optimization. Adobe Photoshop is an expensive commercial program, another option is using Dynamic Drive’s Image Optimization.

    Types of Image Files

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    Last thing to touch on is JPEG, GIF and PNG. There are so many file types, but these are highly recommended for web development.

    JPEG

    JPEG is a compressed file that has very good quality standards. Because of its compression, colors and data are squeezed out of it to create smaller file sizes. This can cause some blur with images with sharp edges, which is great for photos. If you look at a photo there are no straight lines or edges. Everything is blended together, which why JPEG is great for photos. You can get great optimization out of a JPEG file.

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    GIF

    GIF is use more for vector based graphics. A vector based graphic is when a graphic is made of lines and shapes. Vector graphic have sharp corners, edges or text. When dealing with graphics like described, it is better to use a GIF rather than a JPEG. A JPEG could case distortion on your sharp lines. GIF can also be use for animation. Frame by frame animation saved as a .gif will animate on your page. Transparency is another feature that GIF can support. You can save your images with a transparent background.

    PNG

    PNG is one the newest web graphic technology. PNG is great for quality and file size. You have the best of both worlds in a PNG. PNG can also support transparent backgrounds. The only downside to a PNG file is that some old web browsers don’t support PNG. This problem is becoming less and less a concern. But keep that in mind.

    Quickest Time for Web

    Optimizing images and graphics is almost a must in web development. Having big file sizes could cause some of your visitors to leave your site. If your site is too slow to load, you need to optimize immediately. Rumour is that you have 3 seconds to pull a surfer in. If you site doesn’t load in that amount of time, then you might lose them. Time your page in your browser and see how long it takes. If you are under a couple of seconds, you’re doing a great job.

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